After the successful use of music and performance during the opening and closing ceremonies of the London Olympics 2012, promoters are preparing the Olympic stadium for a host of large-scale music events in July 2013.
The iconic stadium will rival London’s other large venues, such as the O2 and Wembley Arena for being world-class music and performance arenas.
The upcoming July performances will mark the anniversary of the Olympic Games with acts expected to match the talents of last year’s athletes. Dennis Hone, chief executive of the London Legacy Development Corporation, told BBC London: “We have the opportunity to put on some major events in the Olympic Park- some music events and festivals and an anniversary weekend on the 27th and 28th of July”.
Taking on Hyde Park events
The announcement comes after previous complaints surrounding entertainment at Hyde Park. Paul McCartney, and Bruce Springsteen have both experienced the wrath of local residents and council restrictions: their microphones were cut off when their shows overran. Complaints about noise have almost doubled since 2008. The Olympic Stadium is more than equipped to take on these events, providing better seating, vision and sound from its highly sophisticated facilities.
London’s musical reputation grows again
The city has long been internationally regarded as having one of the world’s most vibrant music scenes. Artists of all levels flock to appear at venues around the city for their local and visiting fans.
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Image courtesy of flickr.